22 July 2010 | Baudouin Heuninckx
The defence sector in Europe has long been familiar with
collaborative purchasing. Baudouin Heuninckx picks out lessons for other
organisations
Collaboration is being hailed as one way to achieve
procurement savings in the private and public sectors in the UK.
In collaborative procurement, two or more entities with a
similar need agree to purchase together – and sometimes to share the use of –
the goods or services they require. This is expected to bring a number of
benefits.
First, if the procurement involves fixed costs such as
research and development, they can be shared between participants.
Second, the organisations can achieve economies of scale
because of the higher number of goods or services bought.
Third, operational benefits can be gained from the use of
the same products or contracted services: such resources can be pooled or
shared, increasing flexibility.
Finally, collaborating in procurement can help build
longer-lasting partnerships with suppliers.
In the field of defence, collaborative procurement, whereby
a number of states agree to purchase a major weapon system together, has been
used for a long time. Despite being plagued by delays and cost over-runs, it
remains a key feature of defence procurement in Europe. A number of studies have
been conducted on joint defence buying, and many of the lessons learnt are
applicable to fields other than defence. Here are a number of recommendations
to ensure mistakes are not repeated.
JOINT
PLANNING
One of the main issues of joint defence buying is the
extended time needed to launch the project (once a programme has started,
additional delays tend to be comparable to those of similar national
programmes). This is principally because all governments involved must be ready
to decide the same thing at the same time. The political will must be there,
the requirements agreed, and the budget available. Unfortunately, this is often
not the case and the project proceeds at the pace of the slowest participant.
Therefore, those intending to buy goods or services
collaboratively should first secure formal senior management approval early in
the process so the contract can be awarded as soon as an agreement is reached
with a supplier.
In addition, participants should provide each other with
early visibility of their planning, requirements and risk assessment. Even
though they may have similar requirements in qualitative terms, widely
different timings could undermine the possibility of cooperation. Participants
should be ready to review their planning in the light of others.
Lastly, participants should make their budgets visible to
each other. This does not mean the potential contractor has to know what the
budget is, but the other participants should. This would avoid finalising
negotiations only to find that one of the participants is unable to pay.
BE PRAGMATIC
Another common delay is the time it takes to agree on common
technical specifications. When entities first contact each other with the aim
of collaborating, each should have a clear idea of what it wants. However, at
some point a single technical specification will have to be drawn up. Even
though differences between the versions destined for each participant are
possible, they should be kept to a minimum because they are a source of
increased costs.
When discussing common technical specifications and putting
forward requirements, each participant should ask itself: “If my partners do
not need this requirement, why do I?” The key here is pragmatism to keep costs
down. Too often the resulting product has simply been the sum of all the
requirements of participants with limited harmonisation.
For that purpose, it could also be useful for entities just
beginning cooperation to concentrate on quick wins such as the procurement of
off-the-shelf products. They could leave bigger projects, such as those
involving research and development or services, for a second step once they’re
more comfortable with the process and each other.
THROUGH-LIFE
APPROACH
It is necessary to consider a through-life approach for any
procurement, even more so when the goods are complex. This is something to
remember for collaborative procurement. Too often participants agree the
procurement of a common system, but leave operations and in-service support for
each to decide individually. This reduces the potential benefits of commonality
– such as the economies of scale that can also be achieved through common
support, pooling spare parts and sharing maintenance contracts.
EFFICIENT
DECISION-MAKING
A critical question for collaborative purchasing is who will
actually manage the procurement process. This could be one of the participants
buying on behalf of the others, a consortium specifically set up for that
purpose, or an existing central purchasing body. Each participant could even
conclude separate but coordinated contracts with the same supplier or service
provider.
There are advantages and disadvantages to each of these ways
of going about it, but a critical element of each is the need for a clear
decision-making process. Before the start of the procurement, participants must
agree on the criteria and procedure for selecting the contractor and how
decisions about contract management will be made. All these processes must be
clear from the start.
In addition, procedures must be as efficient as possible to
avoid delays. Processes requiring the unanimous agreement of all will work only
if the number of participants is limited and strategic goals aligned. On the
other hand, leaving complete freedom of decision to the entity managing the
process without any involvement of the other participants could in some cases
be inappropriate. The right balance has to be struck.
BE MINDFUL
OF INDUSTRIAL RETURN
Collaborative defence procurement programmes are often based
on the so-called juste retour principle. This is where the industrial
return of the programme in each participating state has to match each state’s
financial contribution. This leads to inefficient work allocation and duplication
of resources, such as the creation of industrial capacity where none existed or
the creation of separate production lines in each country, thereby increasing
development and production costs.
Even though this problem is less likely to happen in collaboration
between private entities, it could be an issue for public authorities intending
to use procurement to boost the local economy. A choice will have to be made
between implementing such horizontal policies and achieving the expected cost
benefits of collaborative procurement. Contract award other than on the basis
of economical criteria will result in higher costs. Participating entities have
to align their work allocation policy, if any, before the process begins.
LEGAL
CLARIFICATION
The law applicable to collaborative defence procurement is
especially unclear. It is also important in other sectors to ascertain which
law must be complied with before the procurement process begins.
Public sector authorities have to consider how applicable
the EU procurement directives are, not only to the actions of the entity
awarding the contracts, but also to their relationship with the entity, which
could be considered a services contract. This should be done on the basis of
applicable case law of the European Court of Justice.
Private entities also have to pay special attention to
competition law since EU legislation prohibits agreements and practices that
could affect trade and have as their object or effect the prevention,
restriction or distortion of competition. Legal advice should be sought to
ensure the agreement to collaborate does not infringe competition law.
Despite some biased negative assessments of collaborative
procurement, cooperation can bring benefits if managed efficiently. Because of
this, the lessons from defence should be used as a guideline for the other
sectors, and implemented to improve joint defence buying itself.
* Baudouin Heuninckx is a procurement consultant and a PhD
researcher in the Public Procurement Research Group of the University of
Nottingham. The views expressed here are his own. You can email him here.